Swap Strategy

The overal swap strategy needs careful thinking ahead of the project and consideration of the existing market ecosystem to chose the best option.

Big-Bang approach is dangerous

Operators usually have a rich track record of commercial offers, products, serving different customer segments and accumulated over the years of operations. This constitutes a complex picture at the time of transferring this onto a new BSS and needs careful consideration in the early days of the project.

The idea of a big bang swap where all customers and offer plans are migrated in one go onto a new system which is then put in operations is a dangerous approach.

Assessment is key

Aside the offer and product pruning exercise ahead of the new BSS program, a phased swap strategy can be an efficient way to mitigate the risks and increase the chances of a successful swap. The phases can be defined either by :

  • product
  • customer segments
  • splitting BtoB and BtoC
  • Or any combinations of the above !

A first sample of friendly customers can also be migrated to allow the validation on a simpler combination of offers and products. All those possible scenarios need to be looked at and assessed to design the safest and more robust program.

See also how we assist you in your E2E testing.